Helen Chachura
Art Director and Senior Graphic Designer
Art Director and Senior Graphic Designer with 10 years of experience conceptualizing and delivering trend-setting designs for fashion, E-commerce and event marketing companies. Some of my skills include:
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Creative Direction: Spearheading campaignss, from moodboards to on-location direction for cross-channel marketing campaigns, still and on-model photo and video shoots, and CGI/3D environments.
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Leadership: Inspiring, mentoring and managing junior and senior designers in a unified and collaborative environment.
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Branding (& Rebranding): Brand voice and image ideation, photography direction, logo, font and color variations, and brand guideline development and execution.
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Event Marketing: Creative production of large-scale graphics, vinyls, posters, menus, event web pages and custom/branded swag.
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Digital: Designing websites, banners, google and social ads, eCommerce PDP pages, Amazon A+ pages and emails.
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Print: Copy and image layouts for catalogs, digests, look-books, mailers and postcards, deals, and packaging.
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Packaging: From concept to execution of production layouts, hangtags, promo inserts, stickers, and mockups.
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Programs: Adobe Photoshop, Illustrator, InDesign, After Effects, Figma, WordPress, Klaviyo, Litmus, Asana, and Mondays.